German Quality

The company's headquarters are located in Sundern. The new logistics centre, a modern research and development department, test lab and quality control department are also located here.

As early as 1995, SEVERIN opened a production facility in Shenzhen, China. After 10 years of production experience, a new production facility was opened in April 2005. 1,400 employees are involved in manufacture on a production floor of over 50,000m2.

SEVERIN products are available all over the world. In Germany, they are available in electronics dealerships, via all the major mail order companies, in the main department stores and specialist retailers, as well as in discount stores. This is guaranteed by the employees at SEVERIN's centralised business administration in Sundern.

Those responsible for products which are successful on the international market are the SEVERIN product development department in Sundern. This is where employees develop new SEVERIN products and take account for design agreement, conceptual development and series production launch. This includes the mechanical, electronic and software development departments.

Quality control at SEVERIN ensures adherence to all current European norms and standards. For production in Europe and Asia, this of course includes incoming goods inspection, quality control measures and receipt of finished goods.

High-quality electronic appliances Made in Germany. Production in SEVERIN's Sundern factory is realised with cutting-edge production lines, in-house metal working and highly qualified staff. The result: successful products – such as electric BBQs, coffee machines and electric fondue sets.

A real eye-catcher. The high bay warehouse next to SEVERIN HQ in Sundern. The 107m long, 52m wide and 30m high construction provides space for over 36,000 pallets over 13 levels. There are five loading tracks with over 1,000 pallet stations to allow for flexible customer delivery.

It’s showtime! SEVERIN opened its completely redesigned showroom in 2004. All products in the current product collection are displayed here over an area exceeding 600m2. Here business partners can find out about the benefits of the latest SEVERIN products in a relaxed atmosphere.

The creative blacksmiths in Shenzhen. This is where 32 employees from Research & Development implement product development guidelines for manufacture. This includes: an EMC test lab and a permanent test room for 248 products. These facilities, in close collaboration with Sundern, enable the creation of trail-blazing SEVERIN products which conform to German quality standards.

SEVERIN manufactures the majority of its electronic appliances in house. All plastic semi-finished parts required for production in Shenzhen are produced with 99 plastic injection moulding machines. The benefit? This allows SEVERIN to achieve a particularly high vertical range of manufacture with exceptional quality.

In the SEVERIN factory in Shenzhen, over 110 different products are assembled on 21 assembly lines – all in line with stringent German quality standards. The production programme include toasters, kettles, mixers and coffee machines.